Enter Details to Download

Oops! Something went wrong while submitting the form.
64706f52e8327f36a7a79ca0

Insights By Accel

Episode 

9

Living the Experience

No items found.

In 2007, Myntra founder Mukesh Bansal left California for India after spending ten years building his career in Silicon Valley. Accompanied only by the ambition to make his startup vision a reality and the unwavering conviction that India Shining was a truth about to be realised, he took the plunge. This week, we take a look at how Myntra took India’s e-commerce fashion market by storm and learn more about Bansal’s newest venture, CureFit.

Once Bansal arrived in India, his team referred him to Subrata Mitra, one of our founding partners at Accel. He easily piqued Mitra’s interest; “What was very interesting was the big commitment to come back [to India], and the second thing was [that] he was willing to put in his own money,” said Mitra. A startup founder unwilling to wait for investors was just as rare then as it is today. Therefore, the deal was closed and the cheque deposited. It was time to get to work.

Since then, Myntra has been numerous things. A personalised product company. A sports apparel firm. A travelling mall kiosk (yes, really). So what was the entrepreneurial journey that led to the Myntra that we have all come to know, browse endlessly, and love today? It took many a market pivot, a whole lot of patience, good ol’ commitment — and a lonely walk in a shopping mall. Trust us, this is a story you’ll want to hear because it truly goes to show that inspiration can strike at any moment.

Experience the living

Following Myntra’s success, Bansal planned to take a six-month vacation… Only to return less than a month later with an idea for a brand new venture: CureFit. After surveying the health and fitness market, he recognised its key issues and is now transforming the industry by bringing it to the 21st century.

Like many of us, you’re probably wondering how Bansal generates such innovative yet essential products. As Mitra puts it, “If you don’t live the experience, it’s not authentic.” Since 2007, Bansal has dedicated his career towards building brands with authenticity. In this podcast, live the experience with Bansal and delve into his entrepreneurial journey; from combining Myntra’s fashion and tech DNA, to why culture is such a vital aspect of any company, unearth his perspective about the critical influence of timing, market positioning, branding, and mergers. All before learning about Bansal’s newest venture, CureFit, and how it is revolutionising the health and fitness market in India today.

Accel shares such interesting entrepreneurial stories, with informative nuggets to run and scale your startup. Follow the links below and subscribe to our #AccelInsights Podcast Series using the following links: iTunes, Twitter@Accel_India, and the RSS feed

More Podcast of Mukesh Bansal:
Leveraging Physical & Mental Fitness to Achieve Peak Performance

Join our exclusive Bharat community

  • Best-in-class Bharat-focused content offering actionable insight for founders and operators
  • Specially curated events and thematic summits
Register Now

Enter Details

Uploading...
fileuploaded.jpg
Upload failed. Max size for files is 10 MB.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Download Pitch Deck

We’re looking for the next generation of successful Indian marketplaces. If you’re an early-stage marketplace founder, apply now here or learn more about the #DecodingMarketplaces Startup Hunt.

We’d love to hear about your experiences with marketplaces. Let us share our learnings and build a better and stronger ecosystem. Write to us at seedtoscale@accel.com to be a part of the Accel family.

Jennifer Phan
Co-founder and CEO, Passionfroot

We’re building Passionfroot 1, an operating system for creators to manage their business.

We’re based in Europe and raised our $ 3.4m pre-seed round from Creandum and US angels such as Vlad (Webflow) and creators like Ali Abdaal.As we’re creating a new category and as the creator economy is global and mostly online, we’re building from Day 1 a global company and product that helps creators monetize around the world.

This brings a lot of complexities especially in terms of payments and taxes as our early users are based both in Europe and the US and deal with cross-border transactions.What are Do’s and Dont’s for European startups who have a global ambition and build products for a global customer base from Day 1. Anything you would do differently?

Krish Subramanian
Co-founder, Chargebee

Thanks @pjbouten! Love how you’ve thought about incrementally shaping a category with a focus on product and service, and only then thinking about getting the message out there vs the other way around.

And totally agree on the distinctions and overlaps both self-serve and enterprise motions share.

Community/Editorial, Relay

Thanks, PJ, for taking the time to address questions from the great vantage of shaping Showpad into a global, enterprise SaaS brand!


Interested in authoring a guest article or narrating your start-up journey for SeedToScale?
Write for us

AI Powered Summary

I'm so good at summarizing that I'm summarizing whatever you asked me to summarize.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Summarize