Decoding Bharat

Decoding Bharat, a collaboration between SeedToScale and CNBC-TV18, opens up a world of knowledge and practical insights for founders and future innovators aiming to build and scale startups that serve the untapped potential of India’s Tier 2+ regions, known as 'Bharat'.

Series also available on:

Podcast

The Role of Bharat Startups in Building India's Future

The final episode of Decoding Bharat examines the rise of Bharat's startups, fueled by digital growth and UPI adoption. The discussion highlights the vast opportunities in tier 2, 3, and rural markets, emphasizing the need for customized solutions and the role of government policies in driving this expansion.

Podcast

Unveiling Fintech Opportunities in Bharat

Episode 5 of Decoding Bharat explores fintech’s potential in Bharat, focusing on leveraging digital infrastructure and Aadhaar services to reach underserved regions. Experts highlight the need for technologically advanced and economically relevant products, with a shift towards innovative credit formats to address rural financial needs.

Podcast

Building Bharat-First Brands

India's evolving market is witnessing a transformation as businesses like Maruti Suzuki and Lux Industries innovate to meet the diverse needs of Bharat. Episode 4 of the Decoding Bharat series by SeedToScale and CNBC-TV18 delves into how these companies are tapping into this growth, from localizing products to leveraging technology. The episode features insights from industry leaders on the strategies driving this change and the untapped potential of Bharat-first brands.

Podcast

Closing the Learning Divide in Bharat with EdTech

EdTech has the potential to bridge India’s learning divide and address decades of educational challenges in Bharat. This could lead to significant gains in upskilling, productivity, and prosperity for a nation with the world's largest youth population. The Decoding Bharat series by SeedToScale and CNBC explores how EdTech can empower Bharat’s youth, and the challenges involved, featuring insights from industry pioneers.

Podcast

Building Apps and Platforms for an Inclusive Bharat

Bharat represents a blue ocean for founders dedicated to creating tailored solutions for this segment. The Bharat audience is demonstrating a willingness to pay for valuable offerings, creating a fertile ground for startup growth. The Decoding Bharat series by SeedToScale and CNBC delves into these opportunities with insights from leading experts.

Podcast

What's The Bharat Opportunity?

Decoding Bharat by SeedToScale and CNBC-TV18 aims to democratize knowledge and actionable insights for founders and future founders who are looking to build and scale startups catering to India's Tier 2+ regions, aka 'Bharat'.

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