We continue with the #INSIGHTSpodcast Series and in this episode, we focus on tackling the Indian market, why selling to Indian businesses is an exciting untapped opportunity and how one can build for India. To talk about this important topic, we have Prayank, a Principal at Accel who invests in B2B, Consumer Brands and Fintech. He has invested in multiple startups solving problems specifically for Indian Businesses across sectors.
On this podcast, we discuss building for the Indian Business and how to go about building it out:
- Indian Business Sector — Why it is an exciting space to build technology enabled startups
- Picking a sector — What to look for and things to be wary about while picking a sector
- Handling capital in a B2B business — payment cycles, working capital and managing your finances
- Dynamics of a marketplace — Building supply, demand and building robust marketplaces
In the next few podcasts, we will dive deeper into startups in the Indian Business Sector. If there is any feedback on this podcast or questions for the next set of episodes, please do share as a comment below or tweet us at @Accel_India
Accel shares such interesting entrepreneurial stories, with informative nuggets to run and scale your startup. Follow the links below and subscribe to our #Accel #INSIGHTSPodcast Series using the following links: iTunes, Twitter@Accel_India, and the RSS feed.
We’re looking for the next generation of successful Indian marketplaces. If you’re an early-stage marketplace founder, apply now here or learn more about the #DecodingMarketplaces Startup Hunt.
We’d love to hear about your experiences with marketplaces. Let us share our learnings and build a better and stronger ecosystem. Write to us at seedtoscale@accel.com to be a part of the Accel family.
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We’re building Passionfroot 1, an operating system for creators to manage their business.
We’re based in Europe and raised our $ 3.4m pre-seed round from Creandum and US angels such as Vlad (Webflow) and creators like Ali Abdaal.As we’re creating a new category and as the creator economy is global and mostly online, we’re building from Day 1 a global company and product that helps creators monetize around the world.
This brings a lot of complexities especially in terms of payments and taxes as our early users are based both in Europe and the US and deal with cross-border transactions.What are Do’s and Dont’s for European startups who have a global ambition and build products for a global customer base from Day 1. Anything you would do differently?
Thanks @pjbouten! Love how you’ve thought about incrementally shaping a category with a focus on product and service, and only then thinking about getting the message out there vs the other way around.
And totally agree on the distinctions and overlaps both self-serve and enterprise motions share.
Thanks, PJ, for taking the time to address questions from the great vantage of shaping Showpad into a global, enterprise SaaS brand!