Program to help your consumer tech startup be GROWTH READY
about the program
12 Weeks Program |
10 Founders
Direct Access to Founders & Experts from Accel Community
75+
startups
Operators
Your Coaches
We have got some of the best founders & operators across various sectors so that you get access to contextual learnings & feedback throughout your early stage journey.
Program Overview
Founder Stack’s Consumer Tech Cohort is a 12 week program aiming to help pre Product-Market Fit founding teams with everything needed to go to Market.
Market Research
Market Sizing & Segmentation for a consumer tech startup
Science of User Research & Best Practices
Building your GTM based on the market opportunity
Product
Build PMF Strategy
Improving product market fit score with your first set of users
Increasing stickiness for your first 1000 users
User Growth
Exploring growth channels to get to first 100,1000, 10K users in your business cateogory
Organic and Inorganic Demand Generation
Setting up Metrics and tools for tracking growth
User Growth
Designing Network effects, Growth Loops and Social Loops
Case studies of pricing models and up-sell/x-sell
Getting your onboarding, landing pages and branding right
Presentation
All about Fundraising for a consumer tech startup
Demo Day with Accel + Angels + Future Angels
The program is designed to help founder’s answer
“How to double down on a GTM strategy?”
“What is a large market opportunity in your space?”
“How to ace organic & paid marketing & design network effects to reach to 100K users?”
"How did a similar business in your space unlock growth in the initial days?”
“ How to think about user growth and what channels work best in your business category?”
Applications are closed
What happens during
the program?
Masterclasses
Expert led session on topics that are tactical for a founder
Founder Sessions
Have interesting conversations with founders and learn from their experiences
Sounding Board
We allocate a group of relevant experts who shall help you throughout the program
Private Roundtables
Contextual discussion with industry leaders to help shape your strategies
1 on 1’s
We schedule meetings with relevant people in the industry to help get constant feedback on your journey
Community Nights
We deeply care about community building and host multiple activities online to engage founders beyond work.
This is not a general series of gyaan filled webinars. You will get Actionable Frameworks, Outcome Based, Deep & Contextual Insights
Our Alumni
Is this program for you ?
Pre-Product
Market Fit
You have an idea and made progress in the last few months on it. You can be building your prototype, about to launch, finding your first employees or just raised some fund.
Looking for a Sounding Board
Early stage is a very crucial phase to steer your business towards venture scalability. You must be looking for some experts in your domain who can guide you on specific things that can help you a lot.
Need contextual insights & not Gyaan
While you are executing you want insights that can help you to move faster. This could be tactical knowledge from experts that are very contextual to your stage of the company and category
Founder Stack is a perfect program to evaluate if you're building a fundable startup. With Founder Stack, you can engineer success for your startup with the right framework for each stage, coaches who have done that before, and an awesome community of founders to learn and grow together
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The program has helped us clear a lot of misconceptions that inexperienced SaaS founders like us would generally have and we've come out of the program with more clarity on what's important and what's not in our journey towards building a SaaS business.
FAQs
If you are building a consumer first product for India or the global market across any category
Consumer brand, Content / Gaming, E-commerce, Edutech, Fintech, Healthtech, Online services & others - you are open to apply for the program.
The selected team will get access to cloud credits by AWS and access to tools like Chargebee, Freshworks, Segment, Notion and more. We also offer Rs 2 Lakh per team work of services from agencies, consultants, freelancers to help you scale faster.
No, this is not an accelerator program. This program is not funding-centric but provides high signal, highly contextual mentorship based on your idea, market and business model
This program starts in Nov and we will have 1-on-1’s & Sounding Board meeting on tuesday and one half of thursday for Masterclasses.
We accept founders from Idea to pre-product market phase,and those who have not raised significant venture capital that will make it difficult for them to spend time on this and correct their course.
No, this is a no strings attached program. You will not have to dilute any equity to build with the help of Accel.
This is our community-driven initiative. We don't take any equity for you to join and be part of Founder Stack. Consumer Tech is our forte and we want to help many founders with our decade of expertise. This is our effort to contribute to the founder ecosystem without any strings attached.
The more Founders benefit in the early stages, the more amazing companies are built in India - which eventually contributes to the growth story of the startup ecosystem and the country. This is what we strongly believe in at Accel.
The program will be completely online & remote.
Yes. At least one founder has to be part of all the weeks,calls etc
We only select 8-10 teams and bring one of the best peoples coaches. If you are willing to be part of the programs, you will have to spend about 12 weeks with us to make full use of this program. Being part of 12 weeks opens access to our network for future, community platforms, constant support from accel team, lot of references, office space post covid and much more.
Step 1: Fill the application form + optional video
Step 2: 1-1 Interview with partners
Step 3: Selections
Dates: Apply before 20th October. Selections happen on rolling basis.
Program Duration: Nov’20 to Jan’21
Program
Course Timeline
For a period of 10 weeks, founders meet every Thursday at Accel Launchpad for Sessions, Roundtables, 1-1 and go work on the remaining days of the week.
Getting your market sizing right
Getting your market sizing right
Getting your market sizing right
Getting your market sizing right
Getting your market sizing right
Getting your market sizing right
Getting your market sizing right
Getting your market sizing right
Getting your market sizing right
Getting your market sizing right
Getting your market sizing right
You are in right
company
Our Coaches
Criteria
Impact
Over the last few years we have helped many founders in multiple ways. After analysing our 100+ investments journeys and interacting
Feasability
Over the last few years we have helped many founders in multiple ways. After analysing our 100+ investments journeys and interacting
Appropriateness
Over the last few years we have helped many founders in multiple ways. After analysing our 100+ investments journeys and interacting
Impact
Over the last few years we have helped many founders in multiple ways. After analysing our 100+ investments journeys and interacting
Feasability
Over the last few years we have helped many founders in multiple ways. After analysing our 100+ investments journeys and interacting
Impact
Over the last few years we have helped many founders in multiple ways. After analysing our 100+ investments journeys and interacting
Cohorts
Startups
attended
Founders
Our first cohort of Founder Stack was for SaaS startups. We spent 10 weeks with 32 founders to help them on their journey to PMF. Here is the blog announcing the cohort of founders and talking about what they are building.
Jan 2020
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Jun 2020
Explore SaaS Library
Over the last few years we have helped many founders in multiple ways. After analysing our 100+ investments journeys and interacting
view allCohort Talks
If I ever get successful with my startup, I will hell lot of credit to founder stack for helping me take the right decision in my journey
Founder Stack has been an incredible learning experience that has helped us broaden our understanding beyond just building the product to be able to market and sell globally. The program has helped us clear a lot of misconceptions that inexperienced SaaS founders like us would generally have and we've come out of the program with more clarity on what's important and what's not in our journey towards building a SaaS business.
Founder Stack is a perfect program to evaluate if you're building a fundable startup. With Founder Stack, you can engineer success for your startup with the right framework for each stage, coaches who have done that before, and an awesome community of founders to learn and grow together
We help early stage founders with best in class content, immersive programs, and a well curated community
Learn more about Accel
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